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Retail

Taobao is doubling down on short videos. What does this mean for the industry?

October 1, 2020

Short videos are gradually replacing text and image as the main form of product showcases on Chinese ecommerce platforms. Image credit: Luxury Society, Reuters Short videos are gradually replacing text and image as the main form of product showcases on Chinese ecommerce platforms. Image credit: Luxury Society, Reuters

 

By Alexander Wei

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