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Research

Takeaways from McKinsey’s 2020 Holiday Season report

December 8, 2020

McKinsey & Co. surveyed over 3,500 shoppers for its 2020 Holiday Season report, which shows some surprising shifts in this year’s consumer behavior. Image credit: Chanel McKinsey & Co. surveyed over 3,500 shoppers for its 2020 Holiday Season report, which shows some surprising shifts in this year’s consumer behavior. Image credit: Chanel

 

By Adina-Laura Achim

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