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Events/Causes

Tag Heuer serves Singapore with tennis match event

October 21, 2015

Maria Sharapova for Tag Heuer Maria Sharapova for Tag Heuer

 

By Staff reports

Swiss watchmaker Tag Heuer is hosting a tennis match on a floating court in Singapore to actualize its advertising mantra, “Don’t crack under pressure.”

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  1. Gucci uplifts GG Monogram in throwback campaign
  2. LVMH, Dior sign Paralympic champion Pauline Déroulède to ambassador deal
  3. JW Marriott opens first property in Greece
  4. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  5. Louis Vuitton forges multiyear partnership with Real Madrid
  6. Bentley Home debuts picnic collection
  7. Luxury Unfiltered: When bronzes go bust, and why the art market is collapsing
  8. Maison Margiela takes stab at sustainable status in new content for ‘Replica’ refill debut
  9. Dior selects new global ambassador
  10. Ronald S. Lauder retires from Estée Lauder Companies Board of Directors
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