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Watches and jewelry

Swiss watchmaker IWC Schaffhausen taps Facebook Messenger chatbot for customer communications

May 27, 2020

The IWC chatbot by Facebook Messenger is another way to simulate online the in-store customer interaction with a salesperson. Image courtesy of IWC Schaffhausen The IWC chatbot by Facebook Messenger is another way to simulate online the in-store customer interaction with a salesperson. Image courtesy of IWC Schaffhausen

 

IWC Schaffhausen and social network Facebook have joined hands to introduce a chatbot for the launch of the Swiss watch brand’s latest Portugieser collection.

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