Precision-cut crystal maker Swarovski is attempting to increase ecommerce transactions for St. Valentine’s Day by offering discounts via email offerings and through paid search, but experts fear this could set a pattern for slashed prices and harm the brand's luxury status.
{"ct":"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","iv":"9ee48590451cc1444b794d19e4c076a6","s":"fbc36efd488a32f9"}