Multichannel
December 2, 2011
By Rachel Lamb
Precision-cut crystal manufacturer Swarovski Elements is taking advantage of the busy Rodeo Drive traffic in Los Angeles with its Let It Sparkle campaign that combines in-store, out of home and mobile marketing.
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","iv":"3bced934821ef2f4485b936b1d9dc4d1","s":"899c9afdb890d790"}
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