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Dec. 22, 2024
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Sustainability

Sustainability overrides brand name: Positive Luxury

July 15, 2022

Consumers are not interested in big brand names; they want brands to value sustainability. Image credit: Positive Luxury

 

By Nora Howe

Over the last several years, environmental and social responsibility have skyrocketed to the top of business priorities, and luxury consumers are now beginning to choose sustainability over heritage.

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  1. BMW sets record with funds raised for education at playoff event
  2. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  3. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  4. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Luxury Unfiltered: The self-inflicted luxury crisis
  7. Mergers and growth and consolidation, oh my!: Courts disallow Tapestry-Capri deal
  8. Vera Wang sells IP to brand management firm WHP Global
  9. Quarterly sales down at Versace, Jimmy Choo
  10. Luxury Unfiltered: The real reason luxury brands fail
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