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Research

Surpassing Meta, Pinterest combined, 9.6M TikTok users will buy products from platform directly in 2023: Ogilvy

January 12, 2023

Ogilvy's social commerce mock-up Ogilvy’s Social Media Trends 2023 has landed, chock-full of social commerce insights for luxury marketers. Image credit: Ogilvy

 

Luxury brands are continuing to struggle with social commerce as competition for consumer attention intensifies, according to a new report.

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