Research
January 12, 2023
Ogilvy’s Social Media Trends 2023 has landed, chock-full of social commerce insights for luxury marketers. Image credit: Ogilvy
By Amirah Keaton
Luxury brands are continuing to struggle with social commerce as competition for consumer attention intensifies, according to a new report.
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","iv":"f8b44ef83fe53f9073eb533980af83f4","s":"8b190bcc489c10fc"}
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