Marketing
February 17, 2022
Thanks to his standout performance at the Olympics and his cool-kid attitude, Chinese snowboarder Su Yiming is set up for future luxury sponsorships. Image credit: Su Yiming's Weibo
{"ct":"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","iv":"6de4a97dad74431a74a2fbd855bf1d24","s":"d4c6fa71535e3ed1"}
Share your thoughts. Click here