Luxury Daily
The authority in luxury news.
Dec. 26, 2024
  1. IWC social snow globe stirs up winter memories
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  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. Accor teams with space exploration company Orbite to forge new frontiers in hospitality
  5. Krug ID app creates mobile reference network for Champagne lovers
  6. Dior weaves codes and trends together in digital nail polish promotion
  7. Just how disruptive is Airbnb for luxury hotels?
  8. The most prolific duty-free shoppers have a penchant for luxury goods
  9. Saint Laurent Paris rebranding effort to settle over time
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Marketing

Su Yiming is the rebel that luxury needs

February 17, 2022

Thanks to his standout performance at the Olympics and his cool-kid attitude, Chinese snowboarder Su Yiming is set up for future luxury sponsorships. Image credit: Su Yiming's Weibo Thanks to his standout performance at the Olympics and his cool-kid attitude, Chinese snowboarder Su Yiming is set up for future luxury sponsorships. Image credit: Su Yiming's Weibo

 

By Adina-Laura Achim

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  1. IWC social snow globe stirs up winter memories
  2. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. Accor teams with space exploration company Orbite to forge new frontiers in hospitality
  5. Krug ID app creates mobile reference network for Champagne lovers
  6. Dior weaves codes and trends together in digital nail polish promotion
  7. Just how disruptive is Airbnb for luxury hotels?
  8. The most prolific duty-free shoppers have a penchant for luxury goods
  9. Saint Laurent Paris rebranding effort to settle over time
  10. New Jersey, Florida top list of luxury vacation home hotspots: Pacaso
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