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September 25, 2013
By Jen King
NEW YORK – A pair of senior executives from Stuart Weitzman at the Luxury Interactive 2013 conference shared the footwear label’s digital rebranding strategy that exposed the company to a wider audience without forfeiting core brand values.
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","iv":"67645e4c0d4c3efd4e11e967bb289b8d","s":"de4d97fefacfbeed"}
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