Multichannel
December 2, 2013
By Sarah Jones
Bricks-and-mortar retailers are having to compete with online retailers such as Amazon for the holiday shopping season, and they are finding new ways to get consumers to shop with them.
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","iv":"56704aef211d4426f24683eaebcadfce","s":"885aa1aee88be88d"}
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