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Strategy

Store of the future – Luxury Memo special report

November 6, 2017

Mastercard and Saks bring AR to shopping. Image credit: Mastercard

 

By Brielle Jaekel

The purpose of the traditional bricks-and-mortar store is evolving, with a variety of themes pushing the physical retailer into a future vastly different from its long-established roots.

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  1. Audi propels Santa into the future with electric sleigh
  2. Balmain enlists virtual faces as brand spokesmodels
  3. IWC social snow globe stirs up winter memories
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Gucci, Adidas tout retro sportiness, chicness in new campaign, collection
  6. Diageo unlocks Fusion Partnership Lab applications
  7. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  8. Tiffany keeps it simple to attract interest in New York Times ad
  9. Rolex partners with Melbourne’s National Gallery of Victoria
  10. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
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