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Apparel and accessories

Stella McCartney, The RealReal link to promote luxury “recommerce”

October 2, 2017

Stella McCartney's fall/winter 2017 campaign tackled consumption. Image credit: Stella McCartney

 

By Staff reports

British label Stella McCartney is joining forces with The RealReal to market the reusability of luxury fashions, prompting consumers to get on board with the circular economy.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Preloved items from Hermès hold highest resale value: The RealReal
  3. Porsche Design boosts in-store traffic with Linkin Park collaboration
  4. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  5. What to look for when buying your first luxury watch
  6. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  7. 2024: The challenge for luxury amid global and regulatory changes
  8. Global millionaire count to increase significantly by 2027: Agility
  9. Prada taps Emma Watson as beauty ambassador
  10. Neiman Marcus honors Brunello Cucinelli as part of new awards launch
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