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Apparel and accessories

Stella McCartney exhibits cross-promotional prowess in satirical holiday series

December 21, 2022

Stella Holiday Campaign 2023 The brand's holiday campaign cleverly parodies dated television shopping commercials while selling across fashion and personal care verticals. Image credit: Stella McCartney

 

British fashion house Stella McCartney is tapping into a relic of retail culture with a cheeky holiday presentation.

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