Q&A
March 3, 2015
Affluent consumer with iPad
By Nancy Buckley
Luxury marketers are starting to target the technology-first millennial consumer, a challenge that requires brands to be innovative to see positive results.
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","iv":"272ff604d03e68c735ba74b8ad58da29","s":"cc36e09cc4cc075e"}
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