Multichannel
September 4, 2014
SPG Pro promotional image
By Joe McCarthy
Starwood Hotels and Resorts is rolling out a new version of its Starwood Preferred Guest loyalty program, SPG Pro, to cater to business professionals.
{"ct":"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","iv":"c1712b390d2356af0abc66e08f5b3cab","s":"a3366f18342e8d00"}
Share your thoughts. Click here