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Dec. 22, 2024
  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Happy Holidays!
  3. Vera Wang sells IP to brand management firm WHP Global
  4. Meta drops price on paid subscription tier in EU
  5. MGallery Collection wins Grand Prize for luxury tourism
  6. Tiffany & Co., Sotheby’s team up on auction, pop-up experience
  7. Desirability, operational efficiency key to luxury brand growth: Accenture
  8. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  9. The RealReal opens retail location in Houston
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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Strategy

Sports and luxury – Luxury Memo special report

August 18, 2017

Luxury brands can work hand-in-hand with sporting events for mutual benefit. Image credit: Ralph Lauren

 

By Danny Parisi

While luxury and sports might seem to be an odd couple, the relationship between the two, particularly the types of sports most favored by the upper crust of society, is deep and long-lived.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Happy Holidays!
  3. Vera Wang sells IP to brand management firm WHP Global
  4. Meta drops price on paid subscription tier in EU
  5. MGallery Collection wins Grand Prize for luxury tourism
  6. Tiffany & Co., Sotheby’s team up on auction, pop-up experience
  7. Desirability, operational efficiency key to luxury brand growth: Accenture
  8. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  9. The RealReal opens retail location in Houston
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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