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Nov. 23, 2024
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Multichannel

Sotheby’s centers real estate marketing mix on content

February 10, 2016

Sotheby's real estate listing in Los Angeles Sotheby's real estate listing in Los Angeles

 

By Staff reports

For 2016, Sotheby’s International Realty is betting on content marketing to reach and engage potential buyers of its luxury properties.

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  1. Women now represent 13pc of global billionaire class: Altrata
  2. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  3. Ferrari, Chivas Regal forge multiyear partnership
  4. Dior goes for gold with flashy J'adore campaign
  5. Sharon Stone embodies Italian glamour in cinematic Dolce & Gabbana campaign
  6. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  7. The Ritz Carlton, Missoni launch beach club in Bali
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  9. Bentley anticipates first electric SUV, arriving in 2026
  10. Altiant is 2020 Luxury Market Researcher of the Year
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