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News briefs

Social commerce, Givenchy and Jil Sander – News briefs

February 24, 2012

 

Today in luxury marketing:

Online landscape evolves with s-commerce
Department stores such as Nordstrom and J.C. Penney recently shuttered F-commerce storefronts and ceased selling on the digital platform, but it doesn’t matter, experts contend, because the landscape has already shifted to social commerce, or s-commerce, according to WWD.

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