Mobile
March 14, 2011
By Giselle Tsirulnik
Because so many affluent consumers lead on-the-go, connected lives, luxury marketers need to be implementing a mobile CRM strategy to drive sales and loyalty among high-end connoisseurs.
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caM2y5DtsG43fchb3d9jXPHjODQ2Uw02lK3tHPWpZJm1mnt\/gmb5r5pCTXZqayRHSUCrZsjwenoclVgmggeCVJ6d0GoTk0xEuKl9U4tPoZSeEWTN4p0vcOZpnex7Z\/zhFIMxbX0AI8nISrJIFY7siy79shrBu2Ad2WA91sVW1mW1k0T+i1nO3lVXTH3qmZx1J3y9LLqVZFYfSCoNWCuL8E5OGnEuwTJXHbnhCU\/5webFOCR4WR6kgb3Fk7uGbh4PVVsyW4twCqoZG58+\/VJ4vL1YkQRg0grhEbYoVZ05zSF3RvB2T+mxa0mkksmgGHwxGTe+d+lHWQiIhFPdaoxoLRtBTPzDFjTuDn1ZELCsQPA9+dC3F34eUebtIKnPhuHHJXick3W3J8rCC0fxuFEhtg1GjmISWo1Ev41OsYGvGOwDqQi2jsy9UkVa+g3mMXy764gLByQSJccdDt5Ri1wEyaVG4pRWwRvoe7EYkscqFSakWlI74SArVG7Ki6\/YfRIQMlgWKlx7ydFWYK48QX2zDoPg4LiyttAoC21Xl4zTfmAHcvLa0z0sy+v6R2YwKxLUTMXAIgE8H7fXNKmLLumwkci+f7Jxy8V0oziP3ZjbYgZxwo64xkFkN3VummL5uB0rRggfYdUfnp7GB8qspecDGsXe8Y++pVyHcl1oPcP3EaUHIl6tJTo5FjmxCLakdak2M2T0Aq2\/+40e0qHDkg5e7Jvj2GQoY+WeXUIn6MTDMPh\/BJKreWZpznbtl5IZ35ulizZ8Lou3RMZ434Lv2TIWusyeWyQTiPgvXbtf41\/UyLekuBKTYGnNryR9plqohiu12lkxWeAC+L70llUHl1NwxIk+EmEu2dFjOFUf2c5biU5aaCAhD75qh8\/rTOY41sLBdXOYYS07qv3dNUYpWHaFHVKOEKm9cy78tRfZoLNBk\/mkC9L4Tvrs1PBw7LoYQXfLruaPNEzQsl5o0udGPrJ5ka\/605rRqBCzQ5r2XGpRM7MXbKhZn8Erf7+dO0FAs3y0zX7TU7bQ6BCXRhmT1Y8hlkG5QLrLmeRlF\/JeMab\/kvF9GdfNF88KNUjE81F9UMhPRt6zyubHagyB22z6udd3ELQWY4PSHNqg1i7ML\/eDBWZEjnynXeipmzpIsLNi5hL2f1MAmKM9f8WbOpnXUQSNN5bNq2UXLnPU5MjZqW1kLqIHq0dWMi0MLR2xBEZ+J+\/ZvJhwhbI0wxNKl3xo\/qjPf44Fbnbvqgx95kL5CSrKqAjR+67RG\/4nhD5WgMvgu2P7qe9QtcIS2XiIZ2wKEoutW2IfcZuBoODWwQtKOItJgpIKiFAHgmqy8EwNvMgrt81XEh6lzZVyt5L1BKvfXuewyEnmUFC\/iTYaRd+Z8Q3p\/USQsr25AmJB+eALmcgZlpJULBOz0d2Vf7JSSnlXxmvWlLunCZhcI5T2ovYJpqMDDUE\/uPhV9mSZZW5ZPr7pu6hDp5y921exhGpgkwq\/EMLwxJz+ZmsPvDibDfB5jObHfeafP29Hd6aO4y6gar\/XR6Qnscf+LrBrxgG2x4JFBB0O62gTLbAU\/hBo+intn5SpsQOsn6IvutH+Q4nRGm54LThKtH6eeyXY\/NyqoY3Q1QPcAv+DNDRL8Eliaf30Wyp3rbReeSkXGtiN5GzavR4ZGtaTuUz6zc4my4xo0aXlM7r6VUbNaF5hFVRWWNkqCI0cf4MERr2MAVMhodPPoLpumQD9K+CJYOEbEdArY4\/JBWGNbzMiuOPjIzwo55njXuJRIW8UMXdyZM+0MEn9qfibmGyVVoJyS1ATetlkk\/pKJzMwhRhB7x7Eus9Ol4CZVioVrS\/AN7zdNp8CXbAMwtJjf35ZXGsWATGp4dIHl0NnrPcw+5J5y1AwMvV4SMSpWlIvqJDKhVvh+BLDqwhQk2FnMlv1\/eeQJ8KmhPDWfi8dnDgBXNvaiT027vnza1iFB4hgPOf0dQHvrBaRVH1mdX93jKn3ZL2+gF9pdn+zFmNY4X8BycQTd3E4NGpQg3yzzu1\/RmaNHERFsZkV8LSoUXegY0zJqXqHXtIJPeYU45TegC+DCEeSGeFtgAV1JmU7Rxkj5HFbBZMp7l2kiPZppS23ZZqOG9bGwg13HcUWGt5+9MIi\/\/vG7nmFH2v198+ue4rVBunbyptzzqgcPAK6MqXkQyV9OcGN5w\/oGZjA9mcrosU65KGyxoLK7g92h+POKm\/LWkH970zPHBIWA9TeJENjwZg3Vzx5cb2P9ix3Sda08aBlO94K9SOvQ4UzvA0QhJodGGtSujFZ9SkzLLPRwfvecJKMDIlumeSNfElfDvmeifralZheGc7m9eLZAfen+u6eCM8MJvHNeQG53QBWLbFkxdE1gW4YwNRF4hIflkk6mQ1C+GyUUeAcBh\/jPHz7w7QRJ7soGydsouYKv5dM3J29+xS73wNOCFgQXXUobOoDFxmekw89XqGWzuq3OT\/oZNx3AADy2pI3mtZ2reFPpZqf9s47xKMYBGaJOxLs1eZLcLSB51EOQ11wVv0X59+l1Mz3oOnuoruDy046vOZFZsZeiM5dWG+YG7NlSlDCHZj5yQKtzGoHxIfrc9xEP37idMucPdjDM7q8UzcIvRHq3IT5\/59\/hoXOV9w2tpmJvIHKoexs4CxD9bfnh0FcoVGs2JQRvDJE0DBBYPLmBA0uCoaphOh6im5ID\/jzu0vPjYhYlHRCazMOPB0FEfoVvz9VCRdFsEKtE9C9vx3MJO7KtaZsr\/NB8RvllXTQ5FncKemTTQTSACcwopneSULZf3LeHIxtwwPAKUljt179DZhNgAZXvW9Hs6umVbiWDxIF\/rXi5mIOGzxb0wRbv4RzZHCvncateNrETkKBU6tKIWn048F8Tk94BLTY+z1b4tqpt1QnIIs6Ps4O2CVl4Wr97foOrv60GfOzZeOCm+ehuL6Mynp+gSxYnYfGAtsaPT\/ChgCJZ+4ezpSbOsshaN2wGTHTlrK5+viCY0nl9qFAhLif+X2haNaVNMzUKKZop7d1HFDPFHA+6JVYnCFNJdoq7FF3NhR\/E6rYMPKarzjMKCiSkot1LntvHLVc9ACN55DuAq6XcwCgwob01nR0PyhjvbOayWQpfFtFdZya8TOTyPLVS++ANLlc3vmhiyK8CKtmuXqfBOVosN+InbMppg+13yhWjT6AS2c7ckPZ2zT5fMVmlii25xdQCyI1KgDWxnd0A6lqKK\/AWHFak5+YG6BSJrHeyWgXiE6Sb\/SsHXvoTM88NPjmdKgW6tsit7kp+NX43NjFblrg9w+kpN62ba8f1B\/Twx1lCU3IFh4T5ud085N8+CT6OYzokKaBOk\/LDJNHoYM9y7nbKWVJrpFt0UoWKbiUoDPhP8U6UxOeImAlBozr0yzQhy11eMMmGoJHEaHpYzHJu3+HQKIczBlmWiSrogTQ\/\/+R9Wff6ZkGjcuH+rIyk2aorLwPaD8lpQhGG8qPJAsu\/OnsaJYQf\/NnD\/4yae2Ivhw3alq6hw7LxCyQAgTT2yI43cHqYS31+0RLOB4gc6exraSMHe6X1hle8\/uBPShcyzOwwdUiaxEORRZYTpfTsneqdAOsxvFagfA5LSDx9AlTnDJr83sYWGjDNw9nMRJwUBa0Ok+b8MxhH\/o4KTo5M5NNiybt1v7ZCVIZhGBKCciMzS8zx\/LVTSswQFJzpM0+Tn\/XNHYbTVWMmNeoX31OLx5\/xp9dp0yjfQrWAxX86XVxysoFaaCcspQlQ08suJ5Y8HlMaxzIzdZnayFyfUHCgXa94E59ND\/n9Z432KocnEgfqsRAaX6YEinn7RSvzJ1YaIW6qq\/\/XSh1Yv40TaOQOhaJuoPXNJN+PBsdDIEhrYuliNDsDuZim20vgZFHbyJrtdmDvp+WF6Q+g4PlSjk+1+kvPHkF8iWTakoJcVhVYM1380hO2+iHM0+60roh5Tg0lcHG00OAY4k0Z8Iw7PYsPCk8u7KLAs7Tqc8RyfKIfha1pkp\/LrPk8dJKz+5kRtTSOHlyLt3seGMF\/Jy+bXOjeDPNSHd0XUzUK6Cdm71cljfjavXqOhDVfp+ZBqbMDllVX53W1U6yQDSUmqdobsgQvmu+qLWHuTxM+GETqmJ8v+uwLWp+2cSxhUh9HtqXwbkZzDQEBHVL6TQUBJDxiaUZVIrtyBDCL+8TTfnKoKZIuUdsPoZbiq80nDPK69pyt3WVjzi257fQgNHzZiAYXmRHqJSu9J4bPX\/9Xc38A4C7uaO1e8bLIEfohRnvkArNwOz0460zRAJycNTzH3M\/cjXfP8vWdsMTBAsjOhDgiMIEfcGE6K4jhRm1yG2o0oDO4zGVoKOXc+SGJEu9lyDQWZWzViFz4X+CIYQJAQxRyWjD3nv5hmZEFkPAlEjdGR7ikP4UrPaakbc42SKc5klA+W9sfMUdRe1NVQF5vKv8Jpq2S5ToDtO++9JDGinkC\/epcXEDg1g9ks58nFM8Z8wBOZVB6+heYeQmL4HwzFupL40rG5WdcJ96w4IhKE+bhI2pLLjMJKXxstMKGwtT4imLERmhvwDdOQ02c6lghyJu253l\/touszVgQCIJoUkALgZXinxI2FfqtKYCk4Im5mY\/NjjWWo7Hrq5Q7TCQHQJpPuTIeDSo60EDt6eH1wlvtVfXXz1KUUKEcAn8WxX2n6sc4H4qzne+TCu99zrgW4RZ1Vcb3cwxhMROS7yw5\/cXGmtNluFucwjP\/xx3OQc30b59DASGUCX3CMKPjahVCpwdEUZ9+\/wTn01eC+q4mW7OdDMCRBZ+6TifE41t1fxX\/tXH9HaOH+8SUgDXGCKbhvXbCLJBMhuJ0\/saDrYj\/u7UfDdg9sm8QAiya96jjupXLFO\/fFDv6ulYJKLpXgwlaJb6yWldIk5GC5gdajuFx5\/f6OwFk3Li7QzrCG2SFd0vuFY0hHMsnTcjifAV53wLY2\/k8BW3lAGEEYvQzIXpR0l\/+v3Ntiu126lNc8K6L5E6kCVnS76Yfgv0qdXwiJ62U7WQddWdUKtJmjHKbQIbbwVEEI5orULiikRVQHTsag5BnfcZEfhalHOYyjvSWBmlpN737kH0q4JC6uS+\/GLUPDhmgxS42YY5IF4gAOc746UMF7jN2iRqW\/B45bcxG2P0NLIniN8eKfEIt\/un1VJdbUCmgxwRMq7Hgf3SIhG2UWgcZnzDAHhixQS55QZIsCGrAgFVbI4uPCiFfmAcuxF5dwN09mbOMVaRoJaZBAwbpicK3Dh\/n4DdeMCusPVxd1uyzQX5pFZLdu5jofujQCu+RaqD0ERDYrSgJNzydWqwcLk+AnhXlZxErwq3h8H3jrnz5S6\/IPoQl69Rwq35mz2IAnxsXViitwiJlBeRUCumE\/0Vgnxb3k0UYceHXrxfmDT613uNxdvOGl+cOTKOzavcs3B3k0tMnFzE4sVnVI4iGyP5XFK\/816AchSCMYnIMsDsrBGCeJnvIOok09x+CxagRHHwfXdcwxqEf9fikEV1p1QAGnF7I99CdhfGhSE46H9UB8fiurTCKC+88LpWaY+Sxo+JI9B\/Iahnr6p5GY40mJyvBnyWhIu9woCCTKcWEFdg9MaObB2Xyt3PitDSRJnzuGWV8Yt18C0nly6qqllyeQmeDsfuESTV3GWPlB3K58SKueGwTEjBLASzokiX\/AcpQcbqXhDRcxjJCzUPZ1JZ6ug6M3Eek6srYVaxaLzpwgowd1RW+639hPKyNX0CxkOBZik1cwNrHpOh3mNmH\/Z5\/Qh\/RPklQ3MF2bQseXKeh0leccXfvdNA7WdysI17YcbeIyaCalG1ATs+CPfXdj0mLBxPxiWNVkPd4Lwjqzaq9vewnGUoMWbQCpRQaxdmYZx5TrLlrUgP7EpBM4JHrFJyCD8uUmGY8TeQm\/w0HTlag2JSy9UkUMVBPslwo4at4MN+T2DQvHpP7mYLdBrhXQHtF1cnh3ronbCpMYqrRPMk5+WraQ3+cgZ\/AqyNTzmldkr9AlgCkFt5dyI2gDOOgj2cpd06uKPsLstmd3q3YxGjReMMTFRuz5C3fUylgMtzaaw3egzLA2IAdgZ6tilYa6P+xCt1vgHuSgnSeo6RHRUiF0TYykyp3\/q6v0UfYRWEWUWmp1U0o9lhyOr3hi+QWWWPwVcr4q06Kd1SElSp\/9PvcnuxXRetuS2PVNiNZ5b1H0MoWi0SlRKuQSrEuQILkL6OylIMeAM36IWKj4qAeSVC1ZOVWy852vUxP57PPSCUkYcPJGV92WSB0M5tNYd0H7fOWDeJHlIQUCG7VZed8sxXc8Akcx+WIZKJ7VeWxnm3nTjYnE4JRd3BPb1ZkRXB5nu4HJHptkz1TrTqp2fiMfibD0ukTzrqScjkvcbaPRjZYNLqm4nYGe8J\/MmOdOk4WHdwHtxwXWONDHm1Zt1JIb0MlXHrKMohS83RyTgfJzqAxongDYRsmTIVXUtZs9T8gmGgZxagddeW+1RH+QMJX\/v7k2ReVHkjIJ3l5P2VZA9Dy2AvOuTdtUKp6OfA7AZnCoiYwTEj79QQ4OyaeoN3A5Q1ZRCLNXbxss8NioAA23j3AjN3H4vfiFKCJhjPY4i3UED3mGtBZh6aqU0IQI164o\/Sn59YtnDjH4Mk0\/aqnVwYUh7DjgWRCacclKwjtZFIpDxfechVfAOv8zAAHbFmb4H6D1h5xtgIhBSbYbgVn++RwLayp65TJOBBjT1m\/96omTgygy\/qJteEfOQLdqdorVjvP3E4JZICjkCqpkIk2povBQ5uZqe7+91hDb4GKuPA0gSE3SNy+jwf2CHxx9zbMNQCDYoMJFCUYKF0cjDXearAV60Wg+PuM5U399ofpokOSYJOhuKYglGoMG+idIT1u+RUCsWlLeZbYKlUlq3hYbRoWkV9DfrRhfjosPDetdf7Dl5n49\/uDrBd4JO5SKrpsJ6pG4ABfMXehhgUkXdu6WIhdbWBczDotAvusV64saU0hi3ooub5VMnPu0rlbEqYCSuL5hBUOQdkFwBkFdgvlJc\/3R7RqEnYj7GuiWjcefwRQYt4vzsWao99snWqV\/uSzWpKcSF4TgRy5IGzzpdJVxCBgdF7AFD3pepu96JIY2ATxVBBxtHxPDi\/ifgs5rbsvRZesH56MJdjh2hzetx+00YKOlq29iKTkoDctI+VxzRY3xyrGxc5sV\/hR3omeLsIdAqIk9IquDckXFQJjXSR7qpuyn4TsQJSBuZTEv3LjKMDc9b7wV99IJtd3CgTtUNB2Ezv0HryVWiDOhd6TeJzlaDISsnteNK8XJLSpNmQmBegeXT3hCvReJax6x5PD7+QzG9HRQSDn2Hh1A+yJgDasjdFz5TayfTqkZdlxJgtOTkRe8Iqu85JdWcpobrfpqvTDV4mPpZXCTkz1XhUM0NBMufcFpOQhEhM2ekPMWAYyU3e+WUf6fUYSPuyY3ThOCnoTJS6XpCqXFOn1QBrEUazsBxj7VXqIoYxq8QL0EtW4g4yZaG\/IIyecgr6QNGPSv+xTDj1lzyGwJPgK6NjGLNt9elWVrn8MS28gC\/GrXTs4zX4MUjfQuuanHEkBj+hjQX9tDhBirIwoup4iidvyD2TszmANYETe9KLLp5VXT42nmMt\/mjywF356RpD92smatlCkUcBIeTbYzjj63PyNcXYGJajQiLgGLDRh9Kh+OQ3fCRK7LhqUaJNF6Q5qSpSih+IWrTxKvKmi6tDXYFrG0pAYOfag5Ctuu3+ZmqQV4n8KZCCVh7\/wvlpk+qFyd6VLTg2nGS\/wOWIKpqvHjI4o0mtSEHW97sxVQoIy\/OOfw24djS4b78KSFiJKNuGbfLRKlgYeAmhomuK0QvJJhQ9FevUJar9cOc5rdiZytDl1khL3TvmItcsbmywvfzDuPKgy6HUEweJl\/cp2kqTJbvBtaO4Hp3Zb+3FNKeeNLG0en3y+o4hPipqBMrB4OSpvaBvbjhun6KVFpe8SmYZ6w\/v+LBNAGijXSTKH7z4JQmfrWRXT03RbsgyEur\/aAP1I2hrj\/DF2++uTnmkAzM9wVgw5+31F","iv":"5e38c398188f0d2233772667052a6a02","s":"43e1aae40f8f94c2"}
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