Retail
January 31, 2022
The idea that somehow big luxury brands have a cap in terms of scale is completely flawed. Here is why. Image credit: Shutterstock flawed, here’s why. Photo: Shutterstock
{"ct":"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","iv":"cce76c34be0c220628377aae90a464f4","s":"f94e4c2ec84467b7"}
Share your thoughts. Click here