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Nov. 23, 2024
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Retail

Singles’ Day poised for another record year despite uncertainty

November 9, 2021

Livestreams are a top purchase motivator ahead of Singles’ Day. Image credit: China Luxury Advisors

 

By Sarah Ramirez

Chinese shoppers are ready to open their wallets this Singles’ Day, as 36 percent of consumers are planning to spend more on Double 11 than they did in 2020.

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  1. Women now represent 13pc of global billionaire class: Altrata
  2. 2024: The challenge for luxury amid global and regulatory changes
  3. The future of successful luxury brand collaborations
  4. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  5. Dior goes for gold with flashy J'adore campaign
  6. Sharon Stone embodies Italian glamour in cinematic Dolce & Gabbana campaign
  7. Clarifying luxury brand values and positioning for an evolving marketplace
  8. Luxury Unfiltered: The real reason luxury brands fail
  9. Altiant is 2020 Luxury Market Researcher of the Year
  10. Bentley anticipates first electric SUV, arriving in 2026
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