Columns
November 24, 2015
Brian Heikes is vice president of product at 3Cinteractive
By a Luxury Daily columnist
{"ct":"gKF3X8x\/Wc+FHdHNkrH50Y3IAYqmxVBACGTAcE99C1DudfFFvETwU\/vF95OZmZWnMrgkTYl4G0zYhmJ9llg8H5LtirzYcjer39iqlNHwBPxkE4KJhVYsL+f7yus4aPDM7oZWXdHf7pvvCPw5rDwVqgR4Vfz\/yy\/p+jVkRTVyKUIQfhSFrdbC4AuArySLCqEFzweloA8mJOTZKfsGovIFzkV\/XtFg2CywNgh2gXl9pG1gCejHKbKyTJ8WZIu5SzsNRJkESHvxu0G0M25MLKul7lOU6aWmJx9i7owfZdnItmHTAMlKf+Gp6cgwwowVtdMHDIhSHLDmnWs6E\/0xqCPbETcSdSHelsHheANqqFCOwv2lEIdkZ6LhjByU5PV2194ZAd3mN4kWz5IVUq\/cAZv6KdcC5SPP1Li82TP124oAVANxpD805jIfKrvZj8ro6yEkQLs9agbSKZ9Uz3GvZGu+qVde6R9AqhyrOfWNnVXSUaD6Wm0+ARAVW0uv20eU6Odq2u8ysWJeOkyIdmpNXkc3XHhlmipQ4ngU83+yUPslUizppPCm\/XfZupT3uWllb0LgOTdIpqD\/gcV0ejmui2UjplUHy4DfoNkOU+sXVU415PoQy\/z\/mWqa7aQ9C+hWh5Vet7TDGfnitQqfmDQuplh3NLFZI5doolIRjxwGa0fKFIAlWDyELWVHYBFOkOxOuQf+cDFPKB+\/e27A2OhjYxjVP+9idBrHhFVarMH7d5xvaFTnIhTra3EWjG+X5gyrGok3n1\/m5T5se+j+vH2BwPYPt0lIe1ORzvnbJ4zIj6mzGd6K3ijvpsiDZhFCRLGuanE+SQaWjmnI3m8FPNH070Mxpg\/c7BYa\/Y3R0Ej4T+mBmcRMEpatZucyGXMWZ\/\/t9inIJ+mFHtfwZR6m5nIKxYGA1OqpN5AwzFLBPD3iepBMhlIj7gMNk4HavXRjlwm36t34B0Di9ki4H2FkmTi8nGE\/lnPHdS4afxTuBQLdrgJaUM6SbX6bLjdoCyvLlTUpFTwVLHsDhw1MSMlzu1YKGyS5Czdj4FxhctZo8bpp5uzx+BXB0vgJ5xaTQFp1f+C0Fa9VC7Qg+rc1bMe6eMXZOO8rllxQTr5BY06DZslHeWaesPemGyRaHqd7S0BpnQwhpXA92FwhZ5SbWTE2G12t4cXrjmOmrU22mCWETe6bgMdzKylCvcHitxpvYaATZek2g6mbp0Y2FRJ\/W3bXg75tBqXQAJWqfcapu+j+Q6mKFAGNtO4\/xR77xAaliTlduFIidQeHb9uUW4QPd5BUVkGOOt7+zkXpQpx4dd9BEsOWxcECrbZ95VZXVDJtuMJLAP5O8hxKZGKuzN0pekl7vqEoU9GhquFcf7bT3neh+Qpq\/Ddc9POVG8sseNeKCu3jI\/5sraPZcftxDEXDN0MaJPh1KCVwI5t0SdnqcRdbfGsVnpRHWjAacixtZ3\/DLoPiDlxjhb0lD4oV7YlbcK2KcMyy0EBDdJQZseDhjf2OuCvt2II84JWQMuQzStV8sQqoP0Rhso8Ydsyckf1iZWmE8OZ8KGWtnUU2AmXNFPuqh67EyTIkgrqoADtrcUvLl0+IqvdhGiw9PXiE0S9cFByUAMZ3PIbgyV\/0PJucJHSoUkwDk8WZv\/SVj5CvRGmL67143iGyEl\/kq+D2Z+8thdlFpeST8qLAF1r\/4erDtyZZ9RlU\/Q90g1cy44Sw5l1s0iuKcZJAYm5zFmgD9yFVrSl\/E7mfkq0DGeNAMeROa0a1llhAmttS996uQ8GwEleh18RoCoW8uIB8HtE\/NXwrKxXTH70bCTPe280f9nNtGgaHZHr7SF8vBU7VCrzDNKtxjoi97YKVwFL7N4+YUcuPabBl\/iaefcPEEA7u\/kbOg4h0X96nvq5xeMR4woLa0GYPBt+fk3mU3zDJMsSzUZKK\/M0FEaZERJ1yTxnyWzR\/QOlPLwwLtDJMfB2JaEzPlkpInaIqFZ8uyEc1X4wo\/0KjTPndDiTSlzEFsMlkQfWIQqY1wWHM+phGqFNNQBgfJzT1wglk\/0wCQSnHqyYHi1R6CRAjKOb75vDaPfR32bwcDq1L0LY+v0XtlT63b3tlxvyRGCj0dp8MwLojO\/oTRs+enQfNWqrYMikNu27cIeL5\/QVwQj+FiCLdxKwLQ5zKrk+VOUYKGGoYRrW8A85G7I1vuIH0fpdALvTeT2tAfndVa9Acx+pX7dIBnhfG7X36fIs55Dqj1oPMJFvYUh6htDZ0MvCGJH2qaNgJ6QNUBnaG58IqGuhyqqtuJJRPjuTySA67oJk9j\/j40A\/7R7lPDlK9vbTJcrJE2cXi+zR1jHevToTBR4+4vX7lsF+9f55DWHraJ6CRFzBWExMilvXgqbB98RjZNa5U+frIExoopTKGsAbqVguHem3jQznez+5VjJRyIslh+hPlD9N\/UkamgXhjeHSrXsru1HKwFPhKEqVqFpLopOjPObE1yFxA474HUzKO\/2fVU66u7Jl56aGpAnAkk7X0+NPVe7t8I+XojQ\/qNJxzR2jCdz2XbDMYbVUK0E9pt8rk6KOE5GrBVNB3d\/ulUkJenyeXRiAiT7fDWzx5e0oJe7C1JaNt8YfdcGLKRXSnS5\/jU\/ywIy53nkORQquH1Q4Pp21y0cbC3ipUgJkTrrGio1gt4flc+3+zBRZpdIZV998zugGJOuiAFFdYqcY9G4beutIwsQw0vNMADIxbBi6HjAubeKk945S9bjMsrtuC\/ToHv8mvQNe3g3rbbhMeONJEtJzE6DngMtEVfHjTGqCUH+jfQjNsJKj7XkOfgZIyf1YXUtYk1a8OuBj2mUubV8P+qw02REhuVqhwaffQ4ZphdmD45Zeg8Ft1HZvb71a+OIcIWP4q8fIDB43n0yrhfnB7MrkJw2gXOsQXg3Bjn09gqci3qtXU9wNlysMSVjVUbrFZXc28s6u86olBE5LfIJHl3b9mJPROJ\/MCk+xNo9epnSNchAVeB2aIwc+UYKO+1LNgW5gxiLHnCyeiHERwwtw95evCbvYTV47N4jgIZVBrYinN+7ua0uKAfiZ0hzXJKKkEjsJLRmfq0FzRqvZJ\/S6hqOmIPLRhOjVC3iU5l\/Z2CFSm2kK5HdWa7t8DReMRVMp4eW7HVbP+jlb2ytoyNJHHPpBi6fecplVmsOhHWcy1qjlEtkFVF99kxMs2zNLOvPCB9WPHXABS1O4lfXIIRCEdslYp+hKjgEWQBDo6VbVusuCXZ06PCr\/5RrksxUPKYCxG8P6Y9UJEDDsQkWjm6Q40uIuwR5I5bYsMSEnsufjWsxHaHN\/PasVGD89fYqjRgnFkwaTDu3Jb6vrz4W8obYA1fYsSo26Yz4m44JftWsRg\/x5kCYTBif3gB84RVSBP5\/+5+c5u9NE2w1q10VnkuVum2V5S\/fG\/A3kGQP4Xy05rpunjG\/bjRxD6Htdi6zunWPvspudxE846RMnOH+5eIc5eh2jVRRbFfFebmZtRtHsETaLf7dKOPvbldxm1K+0EZ1zfmKb6J\/4ekdaNtf65Tf46oKde8mUeTGRrqoFj\/qFlJg9DSHuvBHhH8yPniUzjjhEY5INid39NOObIBjGfEHd8hiy+otmDIX63DVe+jCqHkGDknE2PxJjBKwrAG08XOtvEhjcqZ+f96nBd5HMz31XhQRr9Pn9EUPN0Zez3tPd+tM4DASVAOKS4fouYz4yDJcUXKqcl8\/ilo56wxSkR9uw2Kj9nprxW+AQsRJH\/i7Z8HvIVbm984fBlMUxc8r7UHTwLWvRGOI3Ey7Wb8VN9KHmr7Yyudos8MsxNicGbHC2ncvOKIJo8K4fgwDUZeSTEf6NGDyWsX2eq3apyy6X\/ZekRBCy4EjBxtRsjQITBzvulXyHrWjfawO0F40uvFSB0u\/L3B5Nzrx+8OamfBPMjB+jHmPrrs1Judk6VaN6MRSRP3K9H4CFe2d3AisPiKwhgqLutnfuEOL04z8fGQFXY9t29FTv1GL\/x2\/PzfTbW0NuBb4mOoPzjPy\/cKAxXyh8Jy3JuGvsUbt+xIywKdeQVvEN7iH3NDJXT\/\/igCd\/ig\/aBspnVPQ5ONH\/SvXx1E\/XLM2Rmg7Yfs0WhUmfqk9Cbc\/NyqvJ3h\/HjvuQLWL5Fy728mO92AzFnTDtw\/l5w\/GPYUOplETcJczGtn6crw\/ZxUvrL\/46noTQT2ewi8Ih6YT0r+PGixxL6YJw80TtAYmRD015bT2ayGdXUwWK+ZsRPfxPlWXeBxBwvUXt\/wOJ2lA7frqh6j93UZuQOxpaFKllWMNeD0RrM7\/2VcNGYL3M7V1Zc4xBm3kYQZnkrgYRCzdRW3RkG7o4xgug+oNhdAj9Pt6WAHGrAcfKCFo3q4yZ4Cbv+Gi240iK92OT5xfFZhse\/rWhZGsoinFoiMd2lislBQWLpeCz3+CdR4wVIFytCfJL5pe3F2\/hK9iZRUfsu2zGjXApx7D4hUDut0XAfg1JzExHDHa00PnRP2ktF3Nh+qixoe3ixfv\/Ky49cCmKyl\/K6QUvTxepbc88aJmh5qiRYcF3xZylNfwBnU9nj6HFIK7A94DdFZ5t5Tyc\/cc2gAUeUqMAa0ioxFwKcSndm0TKakZ+bze51Zh6ElBsJzMQi8lRwrEWvnJoPK6ztEypBhfg+qIBa9uFVs6ROVDn7qomEy+UuOypQDD\/zkkO+pltReayxGSmI\/QEIken3bBrWAHdM7q83nM5j3Vu9px5uz5oJdTl+A4zcgwr34JEpkqnC14hpy0wHCv\/6zNppxoT7o8d9KP0ndzaPggRQf7+TaZZg7jcPCjzteJV8aWoSN4bvjTuF1spikDz2Ipq8LcvqY8uObe3oLHmuWNmgQx7K+8oaN\/RO0r4ltozFyTNxq96bSvi+Q1HGj2Q+1ER0jXgYsl1wSLtL6KL23xaoCcCDSBO93qw9LMK7FtJDLzkYpolBH7uRoCNEQCGqH23KQKRRXZ\/EDPhr14oIiQuYzY1ZGY5p00w8ISSZVFDtbxjVbvaxMHhC2eOisROMP1h0UNEEFKfPs4Ib3oZvGQ9gtEjknH7s\/veHPic5DKTHkaq+T+YluzX6rOlr1GA2l887KbY+qrAYJwCTNLt8f31PnjUOfHF\/XhJBW14gfI2DAvi\/0BCKQ\/fnNL416JVXm7vbEu+xkzu1apZHsRYS1LZDuZCkxydPt2UCgBH4yKxxrruRgoM\/7\/SE00gOHZcsULs\/Fmucp2tjhEVo+7KWV4U5TkiJcwVuV1e2E20i+xOdAlcFoU3R2rOFB8o5ZDmUTg7qtCtHSlwHrWetxJNz1g6JXGg6ly4Ew3GBUbZiRFzfyMLg++U9xlJcECNTannAjrQsGTEkjthbO7uOB7THeIiPIjLTxlCtUq8lYq2gVl2NGAdj3v\/ppJrVhOJ\/aYDYZ0PRILQYISzgU25WW1k57m35ae0LnEgTOeAtGugbMW+P0iX6+JRFM6HvnSiOpTNzKDXPhDKfVxn9LJx6JCkaOqXuh\/hHzl5QU1Gi0z1b2Sx7bAtqyySec7X\/wn9NtUpuATSTrmvZumoVENTcnAgyP7p+5Q1DGslIaCX8w2XQmWyoHaxbdqAv8bFE36yIYfFWpRxeYyN6hITzrCrii5MUUsi3BoocEaFKMooedFscJACs3Kr4mpD2rVV\/ctBAiagoRttRblPXY4cc6piZfsfNj9\/oBLyyyavMV+786arhx1gfMmcWykUfbBBxKBsIAv4AdA4N4egCo+7YlC1O8TOg6hcHbaNgSREb9klrySgARy3qgXcha\/ehmQzZmMzJdM7In86uOZVvVv7XaXfH\/bS43xV8PMOxVK6m3nobDRETB\/xxZZkZt13bGWOgGl6n+Es8xXVEE8VB9QqyfV2RzAezvr0wA6xyJ6Y\/RXRgWmyxRTQP5jOup5OkbSJ5rOLS+UT9104GeEMLtTpZzDO4DVKRrfxhShY+pSht8v6ciJmx0jNLr8cT1by\/\/CwAenU81Pw1dmNnMnPM62HZBIa0hn9Wgw\/TaaygcuD2ZZabkCCfFtnlxfbOc4BXZT3OoBHnLKsoS3xKWXUQgVTxRq\/++euemzN+M4lxq42hrk5UBnYhm282e+uoyr+eCRWtsJoyMiqIfHiEE3ZeCY7lGCnKUdqQNwUbBqoAQ4WJpXdYxRvI5B1Q426c5s1i6278mMps6JbsaP9ak1\/hRzMsKeKNQ4S+1KkzzbAGvSpnnlqLk6sBGbE4qOldQoT\/BRGbkaeY5P3W\/xvdjkXudmftP974Bt8NBDxuclPobPTMtU2v5rScMTQOAH1ahF8H3jRUV5GL2d1GZyvIrjkXma\/pmFBxYh6F4UBMxSM+31SRClutr5wTCWY94NQOemmYkTebdaKTqPCrie4BYJPrngnX9emilmCQ\/D\/A+3C9xlrPccYYkllHkAeFGrPYNFrrrWP9ItTBxBquLGFjapUvA\/g4RdMlST5tndoYTp8+eX5CRuZqH5yRFYHpL\/vSQ1DP+QESGeTqATlwCytdnjnxTfWeajd3Xs3Le\/O\/ciwzvIFWkwuLxbcFftywV+nwqL1T58Ma64DtR1AyuX1njtWGemxX0VZul+xttqAMcMkfWZl6FmjtLQaf3MqkCEcO8rIy48HeLg1hc62aan+yyzjNYyYaJ6y7awYQ3yXe7bb1n2DCNMyHRareGYd78\/vn3NiGXPHfykCD6yCYcY5FBUXh05rEGNGmKhLcpuBsM6a+FfJ\/p4vFMBicPND7TFzhank+CjAT8gxXCjRElz1YgPdq3j2AwNX5WLTfz+H8Cwc8HWF\/IuAGnwt9jFqZdMEbtXbNA02ByjXR6b69jN8O42thtzUJ2pZwNMNJVFJaI2xXwvP0PAT09eJHNETqdO1JGWbVLidmMmvqSb7kzMgIkfXoYKvzGQrkZ\/E2wkWDRPuSMhSrBLiHSyLqjxZVdRRlb4ogar+5WClYEv6gE90pzTUCrcebGQH7\/B10GbOn5EAO+dXV6h60lAVY6J\/meafgrOxRT1Da6+fN5XQudrTAWrOV3D5DStSki8nVgMQhkNNQlvZAErOwSaHZCChar\/mWCf4I6MW1ITFHBUp0UbN70iCGUsxmanBwFPnP0\/corhYfJR6mm9D5aCr3KMO3X1PugUqGy98EuqAq1ogMJ59Xcu9BHk7JIYCjLkLLpr2eU9kh1xJCUgS+WkGiu1ISAt9WHDaWNtiMs5PX4zoxi7mqZmFFfhVXr+4Vav4zusoU8cYlh9ycbpd4xpBXXyi14T73HGvufnE8HwxkN2eS51sX\/zyhefmXkPCLnAvnqGplcUfJ3KcaTlQKPBUjIN2Ud03o6butSO1qs6ODwrRsHjJTrdm4zurNPIJ2FnOBVLkWene8ejhViCsvpOe2BlXPIqUjrf0wrJnqwjBOr+w1XZL3+029o2eIsYkQ93QkFXZvhb81FqFKHV\/svdqNKf931KjlIEafGmWeVyvZUeVFSdudH\/J9oHb\/jhSPKKXbzxGg2pV6OHumAeVtGcDmer7IFg64pRkaTWrLiXBX5hcYMejv4gW6duL5Xx88M61dflUo7UHCHN0yFEniRX8Jxt8iZhKqUWZS8tObyoLr0I690mwW27tf2HJR5i\/Skt7n34ac7+gtQQYyBxxg5wCXjmkiVtg05jlg3OyRdh1vjCrMd0hblc29EIp+H7oEZ\/t3u0CdoCjPg10OlXyeTi9y\/EmOTgssl2+6xrLrxG5TYp5lCK2WkYVqENSjgKdCJCh9NnY8Ymn8LR91ruECyGDQNGautadeo08DIvcQbRomFl3Osm4tCh6FG04zuxjEN9nMsr73s6anDpBNhLjMVCUXS5aJoe5WrFyNS+2xtVHpSa4JO8gsTZmeKFfuvR63sRDCmckNHZCihetTNpNMHMKvBiLseqJrcLA5CmwHO1CS+39Elw3OH12tpkkQdGPe+gFvyPgQAQKTX3fWxkUjCZ5rJoIDGHx4r2B3+Xt8zuZPIGRfAfXFC9KmAvS9UADRgzBpd0HMaxNPgpStVLpoArSVcWYJw36i7Oz4da3H\/EsMslvP+UDKZ\/CVhXdPd0v+WNQ4Z7AhGD+7BswQ+rDk1X3+oQyjiM2PpheITxX2+4yGRBEAyvr07TPGCosmrPSsPK5Anx6f7zG30kAnJNqOVDFWOPiB2zckBhbmWTl6euXNTVZeI9R6vb6EKJ0\/Z0YWYFtDTgxZNmLqLJy3ndWZNZV8WyZ4UxmNao0CQYU6Feyw+Dqu\/GyNu+JPoHG7qaaVkDxhjYvA4Uvzkcw3xEO\/DWh67cT5gMvqOtsNHvNEBYGWZ93THIOiPjGGtm0dwIFjdcN5ZGGNGURGoA37EEw9p4tmWeCOjroldtC9o3vynqDXR9ld0nBrq81pCyf3N6upio7ZQI6nQZj8Q0s0Gw54x85N7zCay+HZQ1USUJV71cke\/oq2haECgPmXG+tuVNoYtoWqqmdR1yWxh9BcaMpgchqWwZU7TwUE8rIYgtQ1nA5JUibtklB6Hxj+4Tlu2oB3g9nA6QTpy2LlPlP8HvmiNM8tTbU0xG4l2Q3Pod\/k2IRlMHhbIXdAPGMv43C\/FAesdQQGkxb+8em+p9XbZ7wEY8yjI6dY","iv":"a23f05da1a6bc50da4286bdfef75627d","s":"65724ab8e3cb4304"}
Share your thoughts. Click here