Multichannel
October 1, 2013
By Joe McCarthy
While most luxury automakers have rich traditions in the racing world, how thoroughly should this history be woven into a brand's image?
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","iv":"de8298ad683f6f64b7fc6a51903e24be","s":"c11a388405f7c47c"}
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