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Dec. 20, 2024
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Food and beverage

Should luxury brands expand into food production to get “essential services” classification?

June 16, 2020

LVMH's Moet& Chandon could offer snacks to go with its wines. Image credit: LVMH LVMH's Moet& Chandon could offer snacks to go with its wines. Image credit: LVMH

 

By Dianna Dilworth

When the world shut down for the COVID-19 coronavirus outbreak, the luxury business was hit across sectors from retail to travel, forcing many brands to explore new revenue streams to help hedge their bets in future pandemics.

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  1. Wearables, AI at forefront of 2025’s digital trends: IMG
  2. EssilorLuxottica, Prada Group renew licensing deal
  3. Off the Cuff: A Q&A with Aston Martin's Marek Reichman
  4. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  5. Rolex partners with Melbourne’s National Gallery of Victoria
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. The RealReal opens retail location in Houston
  8. BMW sets record with funds raised for education at playoff event
  9. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  10. Magic, melody guide holiday campaign from Cartier
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