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Commerce

Should luxury fashion labels develop makeup lines?

April 5, 2012

 

By Rachel Lamb

Following in the footsteps of Chanel, Burberry and Yves Saint Laurent, it seems that a Marc Jacobs makeup line will soon be in the mix. Before it takes a leap into the cosmetics world, the fashion label may want to ask whether or not a cosmetics line would be an overextension of the Marc Jacobs name.

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  1. Comme des Garçons sets up shop in Sao Paulo
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  3. Genesis to enter new markets in Europe
  4. Belmond unveils refurbished Splendido property
  5. Off the Cuff: A Q&A with Gustafson Porter + Bowman's Neil Porter
  6. Cunard takes cinematic approach for latest global campaign
  7. Personalize luxury brand marketing strategies for lasting loyalty
  8. First Nordstrom Local location arrives in Brooklyn
  9. Prada taps ‘Re-Nylon’ profits to resource environmental education
  10. Louis Vuitton forges multiyear partnership with Real Madrid
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Comme des Garçons sets up shop in Sao Paulo