Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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","iv":"b7d1581a8e3c20252dad6d4be76145f8","s":"07e0b17de7718767"}
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