Fragrance and personal care
September 30, 2022
Shiseido’s perfectly-imperfect cast come together in a culminating shot of the branded film for its "See, Say, Do." campaign. Image courtesy of Shiseido
By Amirah Keaton
Japanese beauty group Shiseido is extending its reach beyond skincare and into the realm of diversity, equity and inclusion.
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","iv":"4f1e11e6b3ba69b49ada94d9303d9e84","s":"49cd11aa02ab676d"}
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