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Apparel and accessories

Sergio Rossi appeals to princesses with footwear fairy tale

December 5, 2016

Video still from Sergio Rossi's "The Magic Kingdom" Video still from Sergio Rossi's "The Magic Kingdom"

 

By Staff reports

Italian footwear label Sergio Rossi is celebrating the everyday wonders that occur at its factory in a whimsical short.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. Dior weaves codes and trends together in digital nail polish promotion
  4. How can luxury brands tap into the back-to-school season?
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Balmain enlists virtual faces as brand spokesmodels
  7. Tiffany keeps it simple to attract interest in New York Times ad
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Tiffany & Co. rings in holidays with multichannel video campaign
  10. Mercedes exec: Social media efforts should single out brand advocates
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