Research
July 16, 2014
Refinery29 email subscription ad
By Nancy Buckley
A new study conducted by social media advertising technology company Adaptly, Facebook and fashion and lifestyle Web site Refinery29 demonstrates the value of sequencing advertisements to consumers.
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","iv":"a29f72ec936e57b5d1d0b1cc62c83115","s":"61902667545baa64"}
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