Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Sephora taps in-app messages to reward users in post-holiday slump

January 6, 2016

Sephora app Sephora app

 

LVMH-owned Sephora is leveraging in-application messaging to serve loyal customers end-of-year deals such as extra 20 percent-off discounts, prompting users to pamper themselves with gifts they did not receive for the holidays.

To read the entire article, please subscribe or