Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Sephora strives for personalization via multichannel mcommerce push

April 12, 2012

 

Sephora is strengthening its position in the mobile space by not only revamping the company’s mobile site and iPhone application for a better consumer experience, but also deploying more in-store iPad kiosks to drive sales.

To read the entire article, please subscribe or