Multichannel
May 1, 2015
Exterior of Selfridges' Oxford Street store; photo credit Andrew Meredith
By Sarah Jones
British retailer Selfridges is investigating the changing face of employment, from shifting work-life balance to innovations in enterprise, with a multichannel campaign.
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","iv":"ff313f39b52849003dd61af727d78388","s":"2090fbbf33cf7452"}
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