Multichannel
November 16, 2015
Saks Fifth Avenue Winter Palace illustration
By Jen King
Department store chain Saks Fifth Avenue is continuing its all-inclusive holiday marketing effort with a digital hub ripe with interaction.
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","iv":"474899cb16bd6417da38ecd9c368879b","s":"36e8ebf535d6a72d"}
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