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Commerce

Rue La La drives 25pc increase in user sessions with push notifications

May 10, 2012

 

By Chantal Tode

Flash-sales site Rue La La has steadily increased its use of push notifications over the past year and is finding that the strategy has helped it drive a 25 percent increase in user sessions.

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  1. Authentic announces Barneys New York Residences in Tulum
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  5. Louis Vuitton goes big with temporary NYC store
  6. Vestiaire Collective partners with influencers to combat fast fashion
  7. Alexandre Arnault named CEO of wines, spirits division at LVMH
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