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Automotive

Rolls-Royce unveils boutique showroom concept to spur bespoke commissions

October 27, 2016

Rolls-Royce Boutique in Dubai, United Arab Emirates Rolls-Royce Boutique in Dubai, United Arab Emirates

 

By Jen King

Britain’s Rolls-Royce Motor Cars has selected Dubai, United Arab Emirates as the testing ground for a progressive showroom concept that leverages experiential touchpoints to connect with potential consumers.

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  1. Vestiaire Collective partners with influencers to combat fast fashion
  2. Off the Cuff: A Q&A with Natura Bissé's Patricia Fisas
  3. Neiman Marcus honors Leonard A. Lauder in New York City
  4. Capri Holdings, Tapestry abandon plan to merge
  5. Burberry overhauls strategy amid rocky interim results
  6. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  7. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  8. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  9. In Geneva, Christie’s records new high with Aga Khan emerald
  10. IWC Schaffhausen wins top prize at Grand Prix D’Horlogerie de Genève 2024
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