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Dec. 25, 2024
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Automotive

Rolls-Royce taps students to create special experiences for bespoke division

April 17, 2017

Rolls-Royce VR program in Singapore

 

By Brielle Jaekel

British automaker Rolls-Royce is further personalizing bespoke, while simultaneously giving visual effects students a leg up in their careers with a new initiative.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  3. Dior goes for gold with flashy J'adore campaign
  4. Brooks Brothers print campaign uses QR codes for click-to-buy interactions
  5. Krug ID app creates mobile reference network for Champagne lovers
  6. Mercedes exec: Social media efforts should single out brand advocates
  7. Just how disruptive is Airbnb for luxury hotels?
  8. Image-rich, Flash-based Web sites not SEO-friendly: expert
  9. Michael Kors walks with influencers in new campaign tier
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