Luxury Daily
The authority in luxury news.
Nov. 15, 2024
  1. Capri Holdings, Tapestry abandon plan to merge
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. Burberry overhauls strategy amid rocky interim results
  4. Neiman Marcus honors Leonard A. Lauder in New York City
  5. Bloomingdale’s gets ‘Wicked’ for festive campaign
  6. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  7. Dior reinvigorates Miss Dior with latest floral romance
  8. In Louis Vuitton’s blue checkerboard battle, EU court rules design has not acquired trademark distinctiveness
  9. In Geneva, Christie’s records new high with Aga Khan emerald
  10. Creative director joins ranks at Harvey Nichols
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Ritz-Carlton brings augmented reality to Arabic magazine Sayidaty

November 19, 2013

 

By Joe McCarthy

The Ritz-Carlton is animating its print advertisements with augmented reality in the female Pan Arab magazine Sayidaty, which marks the first campaign of its kind for the brand in the Middle East.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Capri Holdings, Tapestry abandon plan to merge
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. Burberry overhauls strategy amid rocky interim results
  4. Neiman Marcus honors Leonard A. Lauder in New York City
  5. Bloomingdale’s gets ‘Wicked’ for festive campaign
  6. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  7. Dior reinvigorates Miss Dior with latest floral romance
  8. In Louis Vuitton’s blue checkerboard battle, EU court rules design has not acquired trademark distinctiveness
  9. In Geneva, Christie’s records new high with Aga Khan emerald
  10. Creative director joins ranks at Harvey Nichols
VIDEOS
More Videos

MORE IN Mobile
Patek Philippe expands watch discovery through digital format
Snapchat introduces subscription service
Meta launches virtual fashion with Balenciaga, Prada, Thom Browne
Burberry expands shopping experience with AR tool
Nordstrom launches sports concept
As app spending grows, brands must understand platform preferences



RECENT ARTICLES
Off the Cuff: A Q&A with Natura Bissé’s Patricia Fisas
Burberry overhauls strategy amid rocky interim results
Neiman Marcus honors Leonard A. Lauder in New York City

Capri Holdings, Tapestry abandon plan to merge
Art to comprise 11pc of UHNWI portfolios by 2026: Bank of America
Viceroy Hotels debuts narrative-driven brand identity