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Nov. 23, 2024
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Apparel and accessories

Rimowa highlights heritage in alphabet-themed campaign

March 4, 2022

Rimowa dedicated the letter K to Aus Köln, the brand's historic home and headquarters. Image credit: Rimowa

 

By Katie Tamola

LVMH-owned German luggage brand Rimowa is using the alphabet to illustrate its ethos in its latest campaign.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
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  4. The Ritz Carlton, Missoni launch beach club in Bali
  5. Dior goes for gold with flashy J'adore campaign
  6. Bentley renovates countryside estate in Cheshire
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  8. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  9. How Raoul Shah, a peripatetic agency exec, collected 500-plus “Do Not Disturb” door signs and begat a tome
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