Research
June 5, 2015
Image from Harrods Valentine's Day email
By Joe McCarthy
More than 50 percent of consumers believe that three out of four targeted sales are irrelevant, and therefore a nuisance, according to a report by Boxever.
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","iv":"cc443eb3f008858b84863cf916985783","s":"4207a31be5c86e9d"}
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