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In-store

Retailers taking in-store networks back from brands

November 7, 2014

Zegna window at Harrods Zegna window at Harrods

 

By Joe McCarthy

NEW YORK – Beacons and similar location-based technology first gained traction with eager brands, but now retailers are beginning to take control of their digital networks, according to a panel at ad:tech New York 2014 on Nov. 6.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. Follow @LuxuryDaily for the latest in luxury news
  3. Jaeger-LeCoultre brings ‘Reverso Stories’ to New York
  4. Pomellato reveals exclusive residency at Bergdorf Goodman
  5. Dolce & Gabbana, Skims release limited-edition collection
  6. Lexus logs 25 years of 'December to Remember'
  7. Luxury brands losing ground with younger audiences: Bain
  8. Kering slots new CEOs in at Saint Laurent, Balenciaga
  9. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  10. Montblanc, Cartier top Contentsquare's Fast 100 brands
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