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News briefs

Barneys, China, luxury hybrids and football helmets – News briefs

January 8, 2014

 

Today in luxury marketing:

Jay-Z's Barneys designs raise $1M

Proof if ever we needed it that a celebrity name sells, Jay Z's limited-edition Christmas clothing line for New York department store Barneys raised over $1 million for the rapper's charity, the Shawn Carter Foundation.

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