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Marketing

Rebound strategies for US luxury brands

April 7, 2020

COVID-19 has hit U.S. luxury brands hard, but the resulting disruptions it is causing could lead to even lengthier economic hardships, and novel rebound strategies are needed. Image credit: Coach COVID-19 has hit U.S. luxury brands hard, but the resulting disruptions it is causing could lead to even lengthier economic hardships, and novel rebound strategies are needed. Image credit: Coach

 

By Adina-Laura Achim

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