Columns
May 15, 2015
Alon Even is chief marketing officer of Appsee
By a Luxury Daily columnist
{"ct":"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","iv":"b1eeabe11233c05ec59a777815ad7452","s":"4850cd2e046ecb05"}
Share your thoughts. Click here