Research
March 17, 2016
Photo of VivaLuxury courtesy of Bergdorf Goodman
By Sarah Jones
When it comes to omnichannel retailing, department stores perform better on average than their monobrand peers, according to a new report by ContactLab and Exane BNP Paribas.
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","iv":"25bc313ef65b3617f2e6beb6e1397900","s":"b9a24ee297362a49"}
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