Travel and hospitality
September 12, 2024
The campaign launched this week across print, social media and out-of-home placements. Image credit: Raffles Hotels & Resorts/Dylan Don
By Zach James
Luxury hospitality brand Raffles Hotels & Resorts is playing with clichés in its latest campaign.
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","iv":"233877c24fc45f4a068b534d3bc1b423","s":"84de845089b93b1d"}
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