Research
December 13, 2010
By Peter Finocchiaro
The two most important values that affluent consumers look for when deciding to buy from a luxury brand are quality and ethical behavior, according to a study by Unity Marketing.
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","iv":"f97e68bd1d0325c29380f9983c0311bc","s":"f7112ccc223c6275"}
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