Internet
April 11, 2013
By Erin Shea
SAN FRANCISCO - Brands that use promoted tweets are more likely to have their message stay with an audience on Twitter than those marketers that do not, according to a Nielsen executive at the ad:tech San Francisco 2013 conference.
{"ct":"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","iv":"89a9255958928eb98ec13d9e8c7d1a7a","s":"214f0e64cfee3e9e"}
Share your thoughts. Click here