Retail
July 22, 2019
Printemps’ summer campaign follows a couple exploring Paris together. Image credit: Printemps
By Sarah Ramirez
French department store chain Printemps is celebrating the spirit of summer in a multichannel campaign that helps consumers discover Parisian culture from a new perspective.
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","iv":"537b7349170297a6f2223eb39597d6bc","s":"713d5fe74d4ec7eb"}
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