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Marketing

Prada’s ‘vibe shift’ could be a turning point for luxury marketing in China

April 27, 2022

Model Lina Zhang was one of the faces of Prada's spring/summer 2022 collection. Image credit: Prada Model Lina Zhang was one of the faces of Prada's spring/summer 2022 collection. Image credit: Prada

 

By Avery Booker

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